How To Start A Blog To Generate A Passive Income 2019
25th May 2019
Are you looking to make money online? Starting a profitable blog is one of the best ways of creating a passive income and making money online.
If you are completely new to blogging getting started can seem overwhelming and you end up procrastinating and doing nothing at all. Trust me I know the feeling.
But don’t worry, starting a blog is actually really simple, you don’t need any special skills or to be an expert in anything AND you can have your blog up and running in less than an hour and for as little as $3.95 a month.
I have a very simple process I use to decide whether or not to enter a new niche. It’s a simple filtering method.
Step 1 Create A List
Create a list, you can download my template if you like or create a similar one or you can just use pen and paper.
What sites are you already following? Write down the topics & subtopics
Next, look into so-called ‘Golden Niches’ or evergreen niches. Add topics and subtopics to your list. These are niches known to be profitable, where people are known to spend a lot of money.
Proven profitable niches are:
For example, niches I am already following/ interested in are: Blogging, Making Money Online, Health/Beauty, Fashion etc.
I have filtered those down into sub topics.
Step 2 Narrowing Down Your List
Now we need to filter down our list. Go through each topic and ask yourself:
A) Can I Create Content?
Can you create regular quality content?
What type of content could you create? For example, reviews, recipes guides, tutorials, etc.
Also, think of what format you can create your content in, are you good in front of the camera or do you prefer writing? Do you have any editing skills to create videos? (You don’t need to be in front of the camera).
Think about the type of content you are able to create for each niche and the format needed, can you create content?
B) Can I Create Products?
Now ask yourself if you could create a product in this niche. Don’t worry creating a digital info product is actually really simple.
Think about all the fitness gurus on instagram for example. They simply filled their workout routine and create fitness program like ‘rockhard abs in ten days’
Don’t worry if you are not a bodybuilder or expert, you can always get a PLR product and sell it as your own.
C) What are other people doing?
So by now, your list should look pretty narrowed now, next we are going to look at competition and potential.
What you want to do know is look at other successful sites in each niche.
What kind of content are they creating? How are they monetizing their sites?
❗️Specifically look for sites that look they are run by one person. ❗️
This step is the most important step. You don’t want to put a lot of time and effort into a blog to find out no one is interested or there is no way to monazite your blog.
Now you should have a pretty decent list of topics and inspiration for your blog. Now you just need to choose a name that reflects your niche. Don’t go for a name to is too narrow, chose a wider name and narrow keywords.
Now that we have done our research, its time to get started.
How To Start A Blog – 2 Get Your Domain & Hosting
Why Cant I Use A Free Site?
Besides the obvious issue, the fact that your domain will always look like www.yourblog.wordpress.com or something like and that just doesn’t look good, you will find it hard to drive traffic and establish any kind of authority. The 3 main reasons why a free blog just doesn’t work;
Can’t monetize free blog (major deal breaker)
Don’t own domain and content (see above)
Limited customization options
But don’t worry, getting a domain a hosting and setting up your blog is really simple and not at all expensive. You can get started for as little as §3.95 a month.
Why I Choose Blue Host?
I absolutely love Bluehost because it’s quick, efficient, cost-effective and reliable.
And there is a reason they were chosen the best hosting for WordPress. WordPress gets installed automatically and you get a FREE domain name.
So you’re up and running in less than 10 min!
They also have 24/7 support and full money back guarantee if you are not 100 happy.
Thats all we need to get started. Head over to Bluehost to get started. It only takes a few clicks.
Choose your package
The basic plan is more than enough to get you started and you can always upgrade once your blog gains some traffic.
Choose Your Domain. Hopefully, you picked a domain name in the previous step. Enter it now under ‘new domain’ to register your domain.
If you still can’t decide on a domain name right now you can always pick one later. Check out my post on choosing a blog name for some extra inspiration.
Next enter you account information and chose your plan.
Choose a password and you are set. Well done.
When you sign up through Bluehost, WordPress gets installed automatically, isn’t that neat?
So you can go ahead a pick a free theme that you like for now. Don’t worry we will go through finding the perfect theme in the next step.
Select any for now, you can change this any any time in your Dashboard.
This is your Dashboard. This is where all the magic happens.
How To Start A Blog – 3 Set Up Your Blog
Install Must Have Plug-Ins to Your Site
Plugins are great, you will find they are like apps on your phone, there a thousands of different plugins for different reasons. But to get you started here are the bare necessities:
Yoast SEO – SEO or Search Engine Optimization is probably the most important factor for free traffic. Yoast helps optimize your site for better ranking in google. The free version is an absolute must.
Akismet Anti-Spam– You will get a lot of spam comments. No ifs, no buts. But loads of bots. This helps filter all the spam comments so you don’t have to manually.
AddThis– AddThis is my favorite social sharing icon package. You can add customizable sharing and follow buttons anywhere on your page or in your post as well as related posts to make sure visitors stay on your site. PLUS the reporting tool is great.
Simple Author Box– The is the profile box next to your posts, where you can add a picture, bio, social media links and more. Get rid of the horrible anonymous grey box and let your readers get to know you.
Blogging is really about learning by doing, you’ll discover loads of great plugins to suit you.
❗️Always back up your site before installing a new plug in.❗️
Super important. This is how brands, collaborators, affiliates, reader, customer – everyone will contact you.
Make sure to link your social channels and make it easy to follow/contact you.
How To Start A Blog – 4 Create Quality Content For Your Blog
Content is Key, I am sure have read that 178345 times. But its true. But I dont mean just go on a create loads of random content.
Google loves and rewards quality and so will your readers.
So once again its time to do some research.
1 Dont just create content that you are passionate about, find out what ranks first.
Use tools like buzzsumo and google trends to find out exactly what people are searching for BEFORE creating your content. You get around 5 free searches a day but that’s enough to get you started.
Use the sites you found in step one and similar sites in your niche and see what content is doing well.
2 Make sure that your content adds value, make sure you are helping your readers and offering a solution to a problem.
3 Write Long Posts the key is in the detail. Again make sure that your posts add value but longer posts have been proven to perform much better than shorter posts.
Really spend time on research I cant say it enough. Make sure you are using keywords in the write way and spend a good amount of time research long tail keywords.
4 Write Attention Grabbing Headlines
I am not talking about clickbait here that does not work. But make sure your headlines make you want to read your article or watch your video. Think about the headlines you click on. But make sure you deliver with your content.
Dont promise something you cant deliver. You will lose trust and reader.
5 Add great images. Make sure to a beautiful image after every few paragraphs.
6 Content Upgrades, create content upgrades and make sure to add a call to actions to each post.
How To Start A Blog – 5 Drive Traffic To Your Blog
There are hundreds of different ways to drive traffic to your blog or website both free and paid but the get you started the best method I found is driving traffic through Pinterest.
1 Set Up Pinterest Profile
Make sure you optimize your profile with a nice and good looking profile picture and add you’re relevant keywords to your bio.
Next, you need to create some boards. Create around 15-20 boards around the subtopics in your niche and fill with relevant pins.
You can simply repin other people content for now.
Once your profile looks active you need to search for group boards in your niche and join them.
2. Create Pins
You need to create pins for your posts. I use canva.com. I find it’s by far the best free software out there for creating graphics.
Make sure you create images that look good. Pinterest is a visual search engine and the keyword here is visual.
Colours that work well in Pinterest are red, orange, & pink.
3 Pin Your Pins To Group Boards
Next, you need to find and join group boards. The best way to find group boards is to look for profiles that are already established in your niche.
On their profile, follow them and then navigate to boards. Scroll all the way down till you can follow their boards again. These are group boards you will see the profile icon is spit and shows 3 profile. Try to join as many as possible.
Again, doing some research into your niche what networks are around. Its also worth looking into popular products in your niche created by other content creators and contacting the.
Send them an email explaining that you are a content creator in the same niche and have a similar audience.
Say you would like to promote their product or service and explain briefly how you are going to promote it.
How To Monetize Your Blog: 3 Info Producs
What are online information products?
I know I keep going on and on and on about info products. But they are the no one way of generating a passive income online.
An info product can be anything like an online course, ebook, membership area or guide. Basically, anything that teaches your readers something.
Monetizing a Blog with Online Information Products – Pros
Unlike affiliate sales, the profit margin is way higher. If you create your own product you keep 100% of the profit and with loads of free tools available online creating info products is easier than ever. And it completely passive once it’s set up.
Monetizing a Blog with Online Information Products – Cons
The problem with info products is that you first have to have a large audience to sell your products to and that can be time-consuming.
An other way you can make money through your blog or online in general are sponsored posts.
Have you ever seen a celebrity like Kim Kardashian or Kyle Jenner for example raving about a product of Instagram you know they dont actually use?
That’s called a sponsored post, the company pays celebrities or influencers or anybody with an audience in their niche to post on their behave.
If very similar to affiliate marketing, in that you promote someone elses service or product and act as the middle man.
The difference is with sponsored post you get upfront for your post rather than a commission for each sales as with affiliate marketing.
Monetizing a Blog with Sponsored Content – Pros
Same as with affiliate marketing, you don’t need to create a product or service of yourself. And you can get products to test and review.
Monetizing a Blog with Sponsored Content – Cons
The biggest problem with sponsored posts is that it is usually obvious that their are sponsored and can easily sound unnatural and put of regular readers.
You are also restricted in terms of length and style of your post and have to follow the sponsor’s guidelines.
How to Get Started with Sponsored Content
Getting started with sponsored posts involves a bit of graft. You need to create media kit for your blog outlining an overview of your blog, traffic numbers, email subscribers, your ideal reader, who you are, and why you’re a good candidate.